As I talk about in the coaching video, I see many real estate agents sales business out of alignment.

The tactics aren’t in alignment with their strategy.

Their strategy might not even be in in alignment with their mission or what they want their business to truly look like.

As I’ve talked about before in more tools and technology are not the answer, just because the tools and technology are available for you to use, does not mean you NEED to use them.

This is what would be called Feature Creep.

• You hear about a cool social network, so you join.
• You hear about a cool new plugin, so you add it to your site.
• You hear about a cool new app, so you download it.
• You hear a cool new idea on a webinar, so you start trying it.

Pretty soon you are just joining networks, adding things, downloading stuff and trying things that don’t matter to your business AT ALL!

Before you start implementing new tools, ideas or  technology make sure it aligns with your overall business development strategy.

Remember the key to building your business is to DO LESS.